Today’s most successful marketers are moving from SEO to content marketing as it’s the most effective way of reaching and meaningfully engaging customers, strategic partners and industry influencers. Rising above the noise and being discovered is based on your ability to systematically deliver content that’s insightful, interesting and timely.
The top search engines use site quality algorithms and qualitative analysis, favoring content, relevance, and influence. Achieving a page one ranking is based on the articles, blog posts, tweets, white papers, case studies, press releases and infographics you write, optimize and disseminate to key websites and across social media. And – most importantly — the degree to which they get read, retweeted, favorited and passed around.
According to the Content Marketing Institute, “More B2B marketers say they are challenged with finding trained content marketing professionals this year (32%) than last year (10%).”
In partnership with Artificers Technologies, a global digital marketing firm, we develop content-driven marketing programs that combine proven SEO methodologies with domain expertise – supported by an experienced public relations, marketing and business writing team with expertise in healthcare, HR and IT.
Let’s schedule a call to discuss how we can develop a content-driven, high visibility SEO program that elevates you above the noise, promotes engagement…and drives business. Please take a moment to send us your contact information by filling out this brief form, and we’ll contact you to set up a call.